Posted on : 10 May 2016 0 CommentsAll News
We are often asked for help and advice around resumes and LinkedIn profiles from job seekers. It’s hard to write about yourself and even harder to know how to edit your work history in the best way. It’s critical to present yourself well to maximise your chances of success and that’s why we have recently partnered with “Your Spark” – a specialist service that assists Professionals with their personal marketing.
Here are a few tips from Lucy at Your Spark for those thinking about a career change in 2016:
Here are three big things to work on if you are thinking about a change in 2016
With 2016 almost half over, this may be the time when many people start to wonder whether they will make it to the work Christmas Party in 2016. There are 5 main mindsets we see at this time of year:
The changelings: Determined to get a new job and already dreaming about what the perfect job looks like.
The worried: Conscious of looming organisational change and uncertain about what the future holds.
The poachables: Happy enough in their jobs but could be lured by something new and exciting.
The rest: Planning to just get back into it for another year! This often includes
The hopefuls: Hoping this is the year for the big promotion or waiting for a big bonus. For them this year could go either way!
If you think there is even a mild chance that change is on the cards for you in 2016 then here’s a few things to start considering:
- 1. What’s your wishlist?
Use the time now to think about what is important to you in your work-life. Think about both the practicalities of an ideal role (e.g location, hours, travel, culture) and the things that make you perform at your best (e.g management style, team collaboration, autonomy, challenging projects.) What’s critical and what’s preferable?
Make a list and keep it. It’s a bit like buying a house, you might find you have to compromise on some things but it’s important to know what your ideal looks like from the outset.
If you are a “changeling” and about to start actively looking your list will help you focus your search. If you are “worried” it will help to keep you grounded and in control, and if you are a “poachable” then it will help you to consider any opportunities that arise in a logical way- especially the random exciting ones!
2. What’s your presence in the market?
Your “Linkedin” page is more important than you might think. With over 6M members in Australia it’s the ultimate professional database. It’s like a live billboard of your professional services and how you present yourself matters. If you have a token profile that you never touch it’s more than likely that you won’t be contacted about great opportunities. And the big thing is, many of them aren’t advertised!
Recruitment Expert Victoria Butt of Parity Recruitment explains:
“A LinkedIn review by recruiters or employers comes immediately after reading/skimming a resume. Content of your profile and your connections are the first pieces of information which are reviewed”.
Here are some LinkedIn tips:
Make sure your skills are clearly communicated
Ensure that the keywords for your profession, or the type of role you are going for, are included in the summary section and the career history. This will help the search functions to find you.
Bring your personality to life
Make your summary as engaging as you can. No need for the serious business language, think of it more like meeting someone at a networking function. What tone would you use and how would you describe yourself? Cultural fit is a key part of any recruitment process and your objective is to make people want to meet you. It’s also very important to have a good profile picture which makes you appear friendly and professional.
Give and Get Endorsements
Having great recommendations and the way you recommend others online is a really important in building your credibility. It makes companies more likely to be interested in you. It also makes helps you get a higher ranking in the search results.
- 3. Don’t just “polish up” that old resume!
When it’s time to consider a change of job most people whip out an old resume and add some new sections at the top. This isn’t a great idea because it ends up being a long, wordy document that lacks a clear message.
Victoria Butt says: “Your resume is a 3-4 page marketing document showcasing yourself and must be treated as delicately as you would treat external collateral you are signing off for your employer. Succinct, clear and easy to read are always winning resumes!”
Given the role of the resume is to get you an interview the key is to be clear and concise with the information you provide, the detail can come later. The main purpose is to try and show that you have the skills and experience required for the job you are applying for. It’s also important to communicate the unique attributes you can bring to their organisation- the things that make you successful at what you do, as these are the things that make people want to work with you.
It’s not always easy writing about yourself or knowing what to include and what to cut out. That’s why it often helps to enlist the services of an expert for resumes or LinkedIn profiles. Check out yourspark.com.au to see how we help others to position themselves for success
If you are keen to get a feel for what’s happening in the market don’t hesitate to call a member of the Parity team to discuss opportunities
Good Luck with 2016 – whatever it holds!
Personal Marketing Specialist
Phone +61 409 152 415