News

  • Marketing Lab – October 2020

    Posted on : 27 Sep 2019

    As part of our Parity Plus offering, we will be hosting a Marketing Lab event. This will feature industry thought leaders that will give insight on current trends and topics. Marketing Lab will give marketing professionals practical takeaways to apply in their day to day marketing role. Stay tuned to see what current trends we discuss for 2020! Previous marketing training takeaways: 2...

  • Marketing Training 2018 – Key Takeaways

    Posted on : 29 Jun 2018

    As part of Parity Consulting’s Parity Plus offering, we recently held our Marketing Training where we held 2 separate sessions which focused on the ways Marketing teams can work together and more effectively with their IT / Digital and UX teams. Click through below to read our takeaways from the day! Session 1: Crossing the divide between Marketing and IT / Digital, presented by Alex Cro...

  • Marketing Breakfast 2017 Key Takeaways – Getting a Seat at the Table

    Posted on : 31 Aug 2017

    As part of our Parity Plus value-add offering, we held our annual Marketing breakfast seminar on 22nd August.  Our seminar hosted a panel of industry leaders who spoke about the importance of marketing within a business and how marketing professionals can “get a seat at the table” and be included on advisory or executive leadership teams within the business structure.  The industry panel inc...

  • Marketing Training 2017 – Key Takeaways

    Posted on : 7 Jun 2017

    As part of our Parity Plus value-add offering to our clients and candidates, it was our great pleasure to host Parity’s 2017 Marketing Training on the 31st of May. Parity partnered with two Marketing and Communication experts, John Joyce and Debbie O’Connor, who brought with them a wealth of knowledge and hands-on marketing experience to lead 2 of our most successful interactive seminars ye...

  • What is Marketing?

    Posted on : 3 Jun 2016

    “THERE IS A SIMPLE WAY TO PACKAGE INFORMATION THAT, UNDER THE RIGHT CIRCUMSTANCES, CAN MAKE IT IRRESISTABLE. ALL YOU HAVE TO DO IS FIND IT” – MALCOLM GLADWELL As a Marketing professional, you will be future focused – looking to unlock the potential of ideas, future possibilities and realising their value for the business, its customers and the market. Marketing professionals can be either...

  • Marketing Training 2016 – Key Takeaways

    Posted on : 3 Sep 2016

    As part of our Parity Plus value-add offering to our clients and candidates, it was our great pleasure to host Parity's 1st round of Marketing Training Seminars.  3 interactive seminars, led by market leaders - Kelly Slessor, Dr. Emily Verstege and Debbie O'Connor. As promised, below are the links to the key takeaways from each workshop.  It would be great to hear your feedback on the trainin...

  • Top 8 Interview Tips for Marketing / Communications Professionals

    Posted on : 15 Feb 2016

    Expectations are at an all-time high, whether it’s in your current role or a potential new role.  This also translates to the interview process and your preparation for these meetings are paramount. The connection you have with the interviewer remains a significant part of a successful result.  But with these increased expectations, you have to do so much more to demonstrate your ability to...