Our client is a leading financial services organisation recognised for its forward-thinking approach, innovative solutions, and commitment to empowering Australians to achieve their financial goals. With a reputation built on trust, transparency, and collaboration, they continue to pioneer products and technologies that simplify complex financial decisions and enhance customer experience. Open to both Melbourne and Sydney.
The Opportunity
An exciting opportunity has come up for a Digital Marketing Specialist to join a dynamic and growing team. This role is ideal for someone passionate about technology, digital content, and data-driven marketing strategies.
You'll play a pivotal role in shaping and delivering digital content, implementing marketing technologies, integrating AI into workflows, and enhancing customer experience through CX and UI/UX design. This is a fantastic chance to work at the intersection of marketing, data, and technology within a collaborative environment that values innovation and continuous improvement.
Key Accountabilities
Develop, implement, and optimise digital content strategies that drive engagement across multiple channels.
Partner with internal stakeholders to design and execute marketing workflows that integrate AI and automation.
Lead SEO and intent-based search strategies to increase organic visibility and improve search performance.
Collaborate on UI/UX design enhancements to create seamless digital experiences for customers and advisers.
Work cross-functionally with Marketing, IT, and Distribution teams to ensure digital initiatives align with business goals.
Ideal Experience
Proven experience in digital marketing, marketing technology, or a related field.
Strong background in AI integration, UI/UX design, content development, SEO, and intent-based marketing highly regarded
Proficiency in managing multi-channel campaigns, leveraging analytics, and optimising digital journeys.
Excellent communication and collaboration skills, with the ability to translate complex concepts into clear strategies.
Why Apply
Join a forward-thinking organisation driving digital innovation in financial services.
Be part of a collaborative, results-driven team that embraces creativity and new technologies.
Opportunity to make a meaningful impact through transformative marketing initiatives.
Whether you are a sports fanatic, shark diver or part-time antique collector, we celebrate your uniqueness.
Parity Consulting works with clients who embrace diverse and inclusive environments and empower their teams to bring their authentic whole self to work. We encourage people with different beliefs, abilities, backgrounds and life experiences to contact us.
If this role interests you, please apply and one of our consultants will be in touch for a confidential chat.
