Our client is a leading Financial Services company that is an iconic, fast growing Australian brand. They are looking for an experienced Digital Manager to join their passionate Marketing team.
The Opportunity
Initially starting as a 3-month contract, with a view for potential extension, you will lead a team within the digital channel, defining and delivering the digital strategy, as well as championing the digital development roadmap to prioritise initiatives that will deliver the most value to the digital platform and business. You will be highly organised with excellent stakeholder and project management skills and can balance short-term initiatives with longer-term strategic goals, bridging the gap between marketing, technology, digital teams and other cross-functional stakeholders.
Key Responsibilities:
Lead a team that are responsible for understanding stakeholder needs and objectives and delivering digital strategies that align with these
Accountable for executing client engagement across all digital platforms, ensuring lead targets are met by driving engagement to the website and converting them to new leads
Meet customer and business needs through ownership of the overall web strategy so that it is best in market
Ensure there is an ongoing program of digital enhancements, based on the digital roadmap and other initiatives identified through data and customer insights, as well as business priorities
Using insights, provide recommendations for key enhancements to drive greater customer engagement and leads.
Overall management of the Digital Marketing budget in an effective and efficient manner
To be successful in this role you will have:
Experience in people management
Ability to make decisions effectively
Experience in managing relationships with third parties
Strong experience with a variety of web development tools different including HTML, different CMS platforms, Google Analytics, SEO and CRO tools.
Experience in direct, BLT and retention marketing
Ability to interpret and communicate data insights at a strategic level.
Excellent communication skills both written and verbal, with the ability to explain technical concepts to audiences with different levels of understanding.
The ability to be self-driven, use initiative, think outside the box and apply creative problem-solving to come up with solutions.
Ability to manage issues and multiple stakeholders.
Financial Services experience is advantageous
Why apply?
Work within a fast-paced high performing team
Use your passion for all things digital to drive the strategic direction of this growing business
Your next steps
If you want to work for a fast-paced business committed to investing in its people, this will be the opportunity for you. For a confidential discussion, please contact Vanessa Lalani on 0410 001 819 or click APPLY.
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