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Marketing Specialist - Enterprise Software

Salary $90000 - $110000
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Job Description

The Organisation

Our client is a global leader in providing information services and software solutions, working to transform data into business intelligence to deliver the most accurate compliance and reporting. This reputable organisation is currently looking for a Marketing professional to join their growing team.

The Opportunity

Reporting to a Marketing Director, this role is responsible for the planning, executing, and optimising of all marketing and communications activity for the division, with a strong focus on lead generation. This role also has responsibility across all funnel stages including brand awareness and customer retention.

Key Responsibilities

  • Lead, create and execute on the strategic marketing plan and tactical campaign plans for all Enterprise Software products
  • Create and manage a partner program marketing (Sell through and with the key partners in the industry)
  • Identify and execute sector focused campaigns and account-based marketing campaigns for specific, high-value target prospects
  • Drive thought leadership strategy and delivery of Content Marketing program via blogs, ebooks, webinars, eDM newsletters and live events
  • Assist in website optimisation, social media advertising, and SEM campaigns

To be successful you will have

  • 6-8 years' experience in marketing in an enterprise software environment
  • Account based marketing experience and lead generation strength is essential to this role
  • Advanced working knowledge of SFDC, GoToWebinar, and ideally Pardot
  • Strong stakeholder management and ability to influence senior leaders
  • Strong understanding of Product Marketing best practice

Why Apply?

  • Working for a company that is an industry leader
  • High achieving and fun working environment
  • Opportunity to work alongside senior leaders

Your next steps

This is an exciting opportunity to join a growing, dynamic team and really be involved in the continuing development of this organisation. If interested please apply now or call Vanessa Lalani on 0410 001 819 or Ai Iwami on 0451 193 774. Please note, all conversations will remain confidential.

Whether you are a sports fanatic, shark diver or part time antique collector, we celebrate your uniqueness.

Parity Consulting works with clients who embrace diverse and inclusive environments and empower their teams to bring their authentic whole self to work. We encourage people with different beliefs, abilities, backgrounds and life experiences to contact us

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