Our client is a global leader in providing information services and software solutions, working to transform data into business intelligence to deliver the most accurate compliance and reporting. This reputable organisation is currently looking for a Marketing professional to join their growing team.
The Opportunity
Reporting to a Marketing Director, this role is responsible for the planning, executing, and optimising of all marketing and communications activity for the division, with a strong focus on lead generation. This role also has responsibility across all funnel stages including brand awareness and customer retention.
Key Responsibilities
Lead, create and execute on the strategic marketing plan and tactical campaign plans for all Enterprise Software products
Create and manage a partner program marketing (Sell through and with the key partners in the industry)
Identify and execute sector focused campaigns and account-based marketing campaigns for specific, high-value target prospects
Drive thought leadership strategy and delivery of Content Marketing program via blogs, ebooks, webinars, eDM newsletters and live events
Assist in website optimisation, social media advertising, and SEM campaigns
To be successful you will have
6-8 years' experience in marketing in an enterprise software environment
Account based marketing experience and lead generation strength is essential to this role
Advanced working knowledge of SFDC, GoToWebinar, and ideally Pardot
Strong stakeholder management and ability to influence senior leaders
Strong understanding of Product Marketing best practice
Why Apply?
Working for a company that is an industry leader
High achieving and fun working environment
Opportunity to work alongside senior leaders
Your next steps
This is an exciting opportunity to join a growing, dynamic team and really be involved in the continuing development of this organisation. If interested please apply now or call Vanessa Lalani on 0410 001 819 or Ai Iwami on 0451 193 774. Please note, all conversations will remain confidential.
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