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Campaign & CX Reporting Analyst

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Job Description

The Company

Our client is a strong player in the automotive finance industry and due to growth are looking to appoint a number of roles within their digital team to assist in accelerating the improving and enhancing of the digital customer experience across their platforms and drive business growth.

The role

The Campaign and CX Analyst is responsible for looking at enhancing customer satisfaction, driving digital sales growth, marketing campaign engagement and providing reporting and analytical insights.

Key Accountabilities

  • Develop customer engagement dashboards and insights, reporting on digital sales platform performance including SEO and SEM
  • Working closely with the Marketing Manager to produce reporting and analysis of email marketing campaigns and customer lifecycle engagement including click rates, open rates, drop off, A/B test results
  • Ownership of customer insights and research programs including mystery shopping and Google reviews
  • Stay updated on the latest CX tools and technologies to recommend enhancements.

To be successful in this role you will have:

  • Ability to build out dashboards and knowledge of Google Analytics, Tableau, Power BI, and CRM- platforms to extract and analyse data.
  • Strong reporting and analytics background
  • Proven experience working alongside a marketing function or team to produce reporting and analysis around campaigns

Why Apply?

  • Great opportunity to work for a reputable brand going through growth
  • Join at a time where your role will be key to success for the company's digital journey
  • Diverse organisation with a strong culture

Next Steps

If you want to work for a recognised global brand with strong culture values and the ability to grow your career this will be the opportunity for you. For a confidential discussion, please contact Ai on 0451 193 774. Alternatively, click APPLY.

Parity Consulting recognise the First Nations People as the Traditional Custodians of this land and celebrate their connection and love for the country.

We only partner with clients who embrace diversity and are committed to cultivating the individuality of each and every employee. We encourage people with different beliefs, abilities, backgrounds and life experiences to apply.

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